I just had my hair done. The price was unbelievably ridiculously high. My hair looks fabulous, sure, but my bank account looks as if a tornado blew through it. It buys into my quandary that the working middle class is getting shafted. Why? Because while we actually have a bit of disposable income, it's not as large as we would like and it's not as disposable either. We aspired to and worked hard for the "nicer things in life", getting educated and putting in the long hours at work, making the usual mistakes with job and clothing choices, setting aside money for mortgages, retirement funds and so on, all in the hopes that there would come a day when we could relax a bit and enjoy it. So what happened?
There is no middle ground, that's what happened. Now, in order to have the level of service and quality that we'd like in clothing stores, preschool education, hair salons, we find ourselves paying for the higher end choices that are out there. The problem is that our income doesn't match those who can access these services/items easily. We don't want to go back to chainstore salons or the lady on the corner looking after our children, but we can barely afford the services/items that we now believe we deserve. Why has no-one jumped on this yet? Why are there no choices in the middle? And if they're out there, why are they so hard to find? Can someone not develop high-end solutions at something more akin to chain store prices? I'd buy them. So would my friends. Also my family. And their friends. And their families. Get it?
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1 comment:
Well written article.
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